Monthly Archives: September 2014

Hiring a Product Manager

Image source: http://www.rochester.edu/working/hr/employment/

Image source: http://www.rochester.edu /working /hr/employment/

Having moved from Austin, TX to Des Moines, IA to San Diego, CA, I have had to learn a few things about hiring product managers.  In Austin, Product Management is a well-known profession and many talented people who are either natural product managers or trained ones are available for hire.  Des Moines, like many areas in the country, is not a product management town.  It is full of wonderful, hard working people but with industries centered around insurance and agriculture, there has not be high demand for product management, as a discipline.  This is changing, both with the enthusiasm around Agile as a software development methodology and the increasing number of start-ups in the “Silicon Prairie.” The need for product managers is, therefore, on the rise.  If you are tasked with hiring Product Managers, here are three tips to help.

Comfortable withOUT a job description

For nearly every job that I have had, I have lacked a job description.  Not only am I comfortable with that, I actually prefer it.  And I think most natural Product Managers feel the same.  Of course, we all want to know the rough boundaries around our job but we tend to be very comfortable with ambiguity.  A product manager’s job may range from strategic product visioning to market research to customer interviews to tactical prioritization to sales training to process documentation and much more.  What you intend to get done when you arrive at the office may differ completely from your accomplishments at the end of the day.  As one of my colleagues so eloquently stated, “A product manager is the CEO of that product” and just like company CEOs, you have to roll with the punches and respond to the needs that are presented that day.